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Exclusive: Overheard launches new podcast

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Jan 29, 2024
Illustration of a microphone on top of a stack of dollars.

Illustration: Gabriella Turrisi/Axios

Digital media brand Overheard has partnered with Tinder on a new podcast series, Doing Things CEO Reid Hailey exclusively tells Axios.

Why it matters: The investment comes as other media companies cut back on their podcast divisions.

Flashback: Doing Things acquired Overheard, known for viral city-focused social accounts like Los Angeles and New York, last December.

Details: "Hot and Single: The Podcast" launched Monday and will publish every other week. It's an extension of a dating show of the same name on TikTok and Instagram, hosted by comedian and Overheard NY senior editor Stef Dag.

  • Tinder serves as the exclusive partner for the series.
  • The show is Doing Things' third podcast. "The Overheard LA Podcast" launched in October and the "Bob Does Sports Podcast" in August 2022.
  • The show is part of Doing Things' effort to "broaden and scale [its] brands beyond the feed" with podcasts, commerce and events, Hailey says.
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