Photo illustration: Gabriella Turrisi/Axios. Photo: Peter Samuels
The metaverse is coming to the C-suite. Axios caught up with CAA's Chief Metaverse Officer Joanna Popper to talk about Hollywood's race to the forthcoming digital world.
Why she matters: The hire of Popper — who came to CAA after stints at HP, Singularity University and NBCUniversal — is the latest example that the metaverse is Hollywood's next gold rush.
