Curastory, a content creation platform, is looking to educate college athletes on how to not only become better creators, but monetize their own work.
Why it matters: The advent of NIL (Name, Image, Likeness) deals, which has given college athletes a modicum of earnings power, is still very much in its early days. Many athletes remain uncertain and apprehensive about how to monetize their image and likeness, Curastory CEO Tiffany Kelly tells Tim.
