Photo illustration: Allie Carl/Axios. Photo: Bloomberg via Getty Images
Since taking over as CEO in 2019, Intuit's Sasan Goodarzi has made a string of major acquisitions, buying up Credit Karma for $7.1 billion in 2020 and Mailchimp for $12 billion last year.
Why the deals mattered: The acquisitions were aimed at getting Intuit's customers to use the company's products daily rather than once a month or a few times per year.