Seattle Public Schools is enacting new rules banning students from using cellphones during class.

Why it matters: Individual Seattle schools — along with states across the country — have imposed new cellphone limits in recent years. But the district hasn't adopted consistent standards until now.

Zoom in: The new districtwide policy, which takes effect Monday, will require students in grades K-8 to put their phones away for the entire school day.

• High schoolers will be allowed to have their phones out during passing periods and during lunch, but will be restricted during class time.

What they're saying: "We believe that cellphones are things that really can take away from the instruction of our children," Seattle Public Schools superintendent Ben Shuldiner said at a school board meeting Thursday.

• "We want to make sure that we have clear guidelines moving forward."

The big picture: The new Seattle policy means the state's largest district will be a step ahead of the state itself in adopting school cellphone rules.

• Washington recently received a failing grade from several national advocacy groups for not approving statewide restrictions.

Catch up quick: Before deciding on a permanent policy, the district observed five Seattle schools that had cellphone limits in place and analyzed what was working, SPS associate superintendent Rocky Torres-Morales said at Thursday's board meeting.

• "The bottom line is when phones are away during instruction, schools see better focus, fewer disruptions, and clear expectations," Torres-Morales said.

Yes, but: Having a policy that allows high school students to use phones outside of instructional time "supports student independence," according to a slideshow presentation to the school board.

Schools will have flexibility in how they choose to handle student phone storage.

• For instance, the district isn't mandating that phones be placed in secure bags called Yondr pouches, which are already in use in some Seattle schools.
• Students who need to use personal devices for medical reasons or as part of a special education plan will still be able to do so.

What's next: Parents will be able to reach their children during the school day through their school's front office.

• District-issued devices will still be allowed as part of instruction.

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At a recent Mariners game, I made an offhand comment about T-Mobile's "bright pink" signage and quickly drew a correction: It's magenta.

• Wait — it's not pink?

That, it turns out, is a whole thing.

Why it matters: The Bellevue-based company doesn't just prefer "magenta." It has built its brand — and in some cases its legal strategy — around the distinction.

• T-Mobile has even gone to court to protect its rights to the color.

"Yes! Magenta is kind of our thing," said Kaley Gagnon, T-Mobile's VP of brand marketing. "It's bold, unique and hard to miss."

Reality check: Outside T-Mobile's branding, people tend to have their own ideas on just what to call T-Mobile's color.

• A quick, unscientific poll of Seattle pedestrians turned up a range of answers — from pink and hot pink to magenta and even fuchsia.

Pacific Northwest artist and designer Shogo Ota said that in color theory, T-Mobile's trademark hue can rightfully be called magenta.

• But for those who prefer to go with vibes, he offered a few other options to describe the company's color: "organic salmon," "one of the colors from the bubble gum wall in Seattle," or simply the "hot side of red."

The bottom line: Call it what you will, it's still pink to me.

Today, we bring you Callie and Cosmo, shown snuggling here as they appear to melt into one another.

Owner Ashley CL says she fostered both of them and ultimately decided to adopt them — a process she called "foster-failing."

• "We couldn't bear to let them go," Ashley writes.
• Both came from Little Dog Rescue in Seattle, she said.

Want to see your pet featured here? Just hit reply! (High-resolution horizontal photos are preferred.)