Axios San Diego

October 13, 2026
It's Tuesday and whether or not you had a three-day weekend (or a weekend at all), hope you're feeling rested.
βοΈToday's weather: Coast β sunny, high 66. Inland β sunny, high 70.
- Coastal flood advisory until 2pm today.
π§ Sounds like: "High Hopes 3000" by ROLE MODEL
π Happy belated birthday to our members Elissa Keogh and Carole Potter!
Todayβs newsletter is 987 words β a 3.5-minute read.
1 big thing: Starter home prices fall
Prices for our so-called "starter homes" are falling, according to the First American Data & Analytics Home Price Index. But it's not all good news.
The big picture: That drop is due to higher mortgage rates impacting lower-budget buyers hardest, experts told Axios.
- At the same time, those in the know say those falling prices signal a fresh opportunity for anyone who can scrape enough together to buy.
By the numbers: Prices for starter homes (homes going for less than $1 million) fell by 1.1% since last August, according to the report.
- Meanwhile, homes between $1 million and $1.496 million saw prices rise by 0.5%.
- Same for homes above $1.496 million.
Caveat: San Diego "starter homes" are still not really feasible for many of us.
- Their media price is $775,000, according to First American.
Friction point: Interest rates, which are bouncing around 7.3%, are the kicker, San Diego Association of Realtors president Karen Van Ness told Axios.
- Even if prices go down, mortgage payments are still high.
- Toss in the higher costs of utilities, maintenance, insurance and HOA fees, and many lower-budget buyers are taking a breath and reconsidering their choices, she said.
- They might wait to buy until interest rates come down or look at condos instead.
State of play: All of this makes for a buyers' market in San Diego for the first time in years.
- That's because there's less demand for these cheaper homes, First American chief economist Mark Fleming told Axios.
The condo market has also suffered, Van Ness said.
- That's in part because of the steep hike in HOA dues β in some places by 60% to 70% since 2021, she said.
The bottom line: "I strongly suggest that if an individual or a couple can afford a home, that they buy it now," Van Ness said. "Regardless of the interest rate, because interest rates change, but once they lock in a price on a home, it doesn't."
2. π‘ Best time to buy is now
If you are following the above advice, now may be the best week of the year to buy a home, per a new Realtor.com report.
Why it matters: Homebuying is a slog and most shoppers will take any advantage they can get.
By the numbers: Listing prices in our region typically fall around 6.5% during this week βΒ through Saturday βΒ from their seasonal peak, per the report.
- Plus: New listings are up 1% at this time compared with the average.
- "Home shoppers heading into fall will find an opportunity that has been hard to come by in recent years: More choices and less urgency," Realtor.com senior economist Hannah Jones said in a press release.
3. π Real estate eye candy: $2.5M penthouse
Speaking of buying, here's an option...if you have a few million dollars lying around.
The big picture: A penthouse in downtown's historic El Cortez building is on the market for $2.5 million, with a private terrace and panoramic views of the skyline and bay.
Zoom in: The 2,000-square-foot condo at 702 Ash St. has three bedrooms, three bathrooms and an elevator that opens directly into the residence.

Flashback: El Cortez opened on Thanksgiving in 1927 and was once our tallest building.
- It used to be a hotel rumored to have hosted Elvis Presley and The Beatles.
- It was converted to condos in the early 2000s.
Yes, but: Even if you can afford the steep price, you also need to factor in $1,512 a month in HOA fees.

4. The Current: βοΈ Rachel passed through
π§οΈ Tropical Storm Rachel soaked the county over the weekend, and high surf hit beachside cottages in Oceanside and flooded Highway 101 near Carlsbad (Union-Tribune)
- In the city, there were a few water rescues and some wires down. (Instagram)
π² San Diego's e-bike rules now come with $25 citations after a warning period. The rules bar kids under 12 from operating Class 1 and 2 e-bikes. (CBS 8)
π₯Ύ Mission Trails will get $1 million to replace South Fortuna's unstable wooden staircase with stone steps. The "Stairway to Heaven" draws more than 60,000 hikers a year. (10News)
Your community, made clearer
New businesses. Changing neighborhoods. Decisions that affect your day. Our reporting helps you keep up by finding what matters and explaining it clearly.
π Become a member today to support the reporting that makes staying informed easier for you and your neighbors.
Thank you for making us part of your day.
5. πΆ Role Model and Sombr face off
It's a big day for local yearners as both Role Model and Sombr perform concerts at different venues across the city tonight.
Why it matters: The "pop princes" share an overlapping fan base, and concertgoers will have to make a choice between heartthrobs.
- Role Model (also known as Tucker Pillsbury) will appear at SDSU's Cal Coast Credit Union Amphitheater. Sombr will be less than 10 miles away at Pechanga Arena.
Fun fact: Sombr's "Back to Friends" was our top song of the summer in 2025, according to Spotify.
What to expect: Role Model's show should be a little bit retro, a little bit jukebox ballad and a lot of fun.
- He's coming off the release of his August record, "Chuck Timely and the Hourglass," which was met with middling reviews but has a few absolute bangers and is largely pleasant.
π Julie's thought bubble: You can catch me at Role Model, ready for my "Love I You" moment and sobbing through "Some Protector" like my life depends on it.
π Claire is feeling much more rested.
π©π»βπΌ Kate is on parental leave.
This newsletter was edited by Geoff Ziezulewicz.
Sign up for Axios San Diego










