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Screengrab via Facebook

The American Petroleum Institute is running a new online advertising campaign touting natural gas as a reliable and resilient electricity source. The word "oil" doesn't show up once.

Why it matters: The group, one of the most powerful in Washington representing the oil and natural gas industry, is releasing the ad to respond directly to the Trump administration's recent regulatory push to favor coal and nuclear power plants over others, including ones powered by natural gas. Energy Secretary Rick Perry is pushing that initiative, contending it will make the electric grid more resilient.

The big picture: It's the latest sign of API's entry into the fight over power generation. The group is traditionally known for focusing on drilling and the transportation sector. API's members, including Exxon Mobil Corp., and Royal Dutch Shell, are increasingly producing natural gas, and now the group is fighting to make sure that fuel becomes America's dominant source of electricity.

Go deeper: Check out a recent Harder Line column on the matter: Big oil's electric fight against coal and nuclear.

Yes, but:

The advertisement is running online only, so there isn't a big money push behind it, but in today's social media-driven world, campaigns like this move a lot further than they used to.

Go deeper

House passes sweeping election and anti-corruption bill

Photo: Win McNamee via Getty Images

The House voted 220-210Wednesday to pass Democrats' expansive election and anti-corruption bill.

Why it matters: Expanding voting access has been a top priority for Democrats for years, but the House passage of the For the People Act (H.R. 1) comes as states across the country consider legislation to rollback voting access in the aftermath of former President Trump's loss.

Updated 5 hours ago - Politics & Policy

House passes George Floyd Justice in Policing Act

Photo: Stephen Maturen via Getty Images

The House voted 220 to 212 on Wednesday evening to pass a policing bill named for George Floyd, the Black man whose death in Minneapolis last year led to nationwide protests against police brutality and racial injustice.

Why it matters: The legislation overhauls qualified immunity for police officers, bans chokeholds at the federal level, prohibits no-knock warrants in federal drug cases and outlaws racial profiling.

7 hours ago - Politics & Policy

Senate Republicans plan to exact pain before COVID relief vote

Sen. Ron Johnson. Photo: Stefani Reynolds/Bloomberg via Getty Images

Republicans are demanding a full, 600-page bill reading — and painful, multi-hour "vote-a-rama" — as Democrats forge ahead with their plan to pass President Biden's $1.9 trillion COVID-19 relief package.

Why it matters: The procedural war is aimed at forcing Democrats to defend several parts the GOP considers unnecessary and partisan. While the process won't substantially impact the final version of the mammoth bill, it'll provide plenty of ammunition for future campaign messaging.