Mar 13, 2024 - News

Outdoor Voices closing shop in San Diego

Outdoor Voices exterior

An Outdoor Voices store in Charlotte, N.C. Photo: Katie Peralta Soloff/Axios

Popular athleisure brand Outdoor Voices is closing its San Diego retail store — and all stores nationwide — several employees told Axios.

Why it matters: Outdoor Voices took a big bet with prime locations in many of the country's fastest-growing cities, but the storefronts were short-lived — some lasting only a year or two, reports Axios' Nicole Cobler from Austin, where the brand is headquartered.

Zoom in: The La Jolla store at Westfield UTC mall, which only opened last June, will close for good Sunday, according to employees.

If you go: Everything in the store will be 50% off through Sunday, including the exercise dress that took the women's athleisure world by storm.

Former employees told Axios the brand will be online only after the weekend.

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