Pop-Tarts sacrifice coming to NFL Draft

Context: The Pop-Tarts edible mascot ritual regularly goes viral following the annual Pop-Tarts Bowl, a college football bowl game held in Orlando that started in 2023.

• The mascot is lowered into a giant toaster, and out pops a giant edible Pop-Tart that is devoured by the winning team.

Zoom in: A sacrifice ritual will be held on April 24, the second day of the NFL Draft.

• Protein Slammin' Strawberry is "going pro" and will be "drafted by fans, devoured and sent to Mouth Heaven," according to a press release.

Fun fact: It's the first time the public gets to participate in the Pop-Tarts sacrifice, said Leslie Serro, vice president of marketing for Pop-Tarts.

If you go: The event is at Nova Place, 100 S. Commons, North Side

• The event opens at 1pm and the sacrifice starts at 3pm.
• Fans can take selfies before the ritual and eat the giant Pop-Tart after.