Ronald McDonald House launches World Cup rally flags

Driving the news: Ronald McDonald House KC on Monday unveiled a banner at its Longfellow House at 25th and Cherry — a massive version of the flag that folks will be able to purchase.

• Those flags will go on sale Friday at 6am for $10 each at metro Hy-Vees and other select locations.
• The organization will also run a social media contest featuring the flags, awarding one participant a signed Messi jersey.
• Sales will go toward Ronald McDonald Houses in KC, Argentina, England and the Netherlands.

Between the lines: Those interested can purchase flags online, but those run $20 each plus shipping and are only available in bundles of 5, 10 or 15.

The flag features soccer chants from the team's base camp in Kansas City.

• Algeria is represented in the design, although it does not have a Ronald McDonald House.

Context: Last year's Red Friday sold flags for $5 and brought in $1 million for Ronald McDonald House KC, according to the organization.

The bottom line: Kansas City is known as the Heart of America. Giving is practically in the name.