"Assassin's Creed" mega-publisher Ubisoft has pledged to reduce its emissions by 8.8% per employee by 2023.
- A new chart provides an unusual glimpse at how a gaming company impacts the planet.
- More than half of Ubisoft's emissions are tied to "purchases." A company rep told Axios that involves "a broad range of services related to our business activity, including subcontracting, marketing and advertising."
Why it matters: The creation of gaming hardware and software and the electricity used to make and play games all put a drain on the environment.
- A 2020 report by Wired called the next generation of gaming, with its focus on energy-intensive streaming, "an environmental nightmare."
By the numbers: Ubisoft reports its 2020 carbon footprint was "141.7 kilotons CO2-equivalent," as it targets its drop based on its 2019 levels.
- The company recently tied about $200,000 worth of its CEO's annual pay to achieving that reduction.