Kia Kokalitcheva Feb 13, 2017
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Yik Yak's new crack at building a college social network

The team behind Yik Yak, a once-buzzy anonymous app aimed at college campuses, is back with a new take on the idea of a "Twitter feed for the college campus."

The new app: Hive, as it's called, quietly popped up in the App Store this month, registered under Richard Guy, Yik Yak's mobile development manager, according to his LinkedIn profile. The Verge first picked up on the app on Monday. On outset, Hive appears to be a new attempt at creating a social network exclusively for college students, where they can chat with their peers about classes, campus goings-ons, and anything else. (It's like Facebook in the early days, but made for smartphones, if you will.)