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Photo: Lionel Bonaventure/AFP via Getty Images

Streamers will hold a one-day blackout on Twitch to raise awareness of hateful practices on the platform.

Why it matters: The movement, #ADayOffTwitch, is an attempt to draw attention and support for streamers facing — and fighting against — hate raids.

  • During these raids, malicious users will swarm marginalized streamers with racist and hateful language and symbols.
  • A group of streamers, including ShineyPen, RekItRaven and LuciaEverblack, are encouraging others to not stream on Sept. 1.
  • "I think it's important to come together in a display of solidarity with those who have been affected by these hate raids," Raven told Axios.
📷Image via @LuciaEverblack

The big picture: Massive outcry from the community is one way to get Twitch to enact better policies.

  • The Twitter movement "Twitch Do Better" pushed the company to promise better practices.
  • "You’re asking us to do better, and we know we need to do more to address these issues," the company said this month. "That includes an open and ongoing dialogue about creator safety."

The bottom line: Twitch still has a long way to go to improve the platform for anyone who isn't a cishet white male.

  • "People's lives are literally in danger when this group behind the hate raids are making it a point to put personal information into random chats," Raven told Axios. "We need change, and we need it now."

Go deeper

Twitch engagement drops after users protest company's handling of hate

Data: Gamesight Analytics; Chart: Jared Whalen/Axios

The number of people watching and streaming on Twitch was down significantly yesterday, the day of a user protest over the platform’s failure to effectively deal with hate speech.

Why it matters: The drop-off in usage proved the concerns resonated with a lot of Twitch users, even if the decline wasn’t big enough to have a major economic impact on the Amazon-owned company.

Beauty giant Coty Cosmetics looking to sell its own branded products

Coty Cosmetics CEO Sue Nabi. Photo: Axios on HBO

Coty Cosmetics CEO Sue Nabi tells Axios the beauty giant will “probably” introduce Coty-branded products one day.

Why it matters: Coty produces some of the world’s most popular fragrances, skin care products and color cosmetics on behalf of other well-known brands, but has shied away from producing its own branded products.

56 mins ago - Sports

NFL to end race-based testing in concussion settlements

Photo: Brett Carlsen/Getty Images

The National Football League on Wednesday reached an agreement with former players to end the controversial practice of race-based adjustments in dementia testing, AP reports.

Why it matters: The deal, which must still be approved by a judge, comes amid a broader discussion of racial inequities in health care.