Federica Valabrega

Wall Street pedestrians may have noticed Wednesday a new bronze statue of a small girl with her hands on her hips, staring down the famous charging Wall Street bull. For now, the groups behind it have a permit to keep the "Fearless Girl" installed for a week, but are in conversations to extend the permit to a month.

The piece was placed there on the eve of International Women's Day for one week by McCann NY, one of the largest advertising agencies in the country, and its client State Street Global Advisors, a $2.5 trillion investment company. A plaque next to the statue reads "Know the power of women in leadership. She makes a difference."

Why it matters: This is a great example of how place-based messaging can be very effective. The copper statue has so far has received ample earned media (Reuters, AdWeek, Wall Street Journal, Business Insider, Huffington Post) and the hashtag #fearlessgirl has reached an estimate of approximately a quarter million people in less than one day, according to TweetReach. The NYC Department of Transportation estimates over 20,000 people walk on Wall Street, presumably McCann and SSGA's target audience, during rush hour each day.

Go deeper

Updated 25 mins ago - Politics & Policy

Coronavirus dashboard

Illustration: Aïda Amer/Axios

  1. Global: Total confirmed cases as of 4:30 p.m. ET: 12,128,406 — Total deaths: 551,552 — Total recoveries — 6,650,675Map.
  2. U.S.: Total confirmed cases as of 4:30 p.m. ET: 3,088,913 — Total deaths: 132,934 — Total recoveries: 953,420 — Total tested: 36,979,745Map.
  3. Public health: More young people are spreading the virus Cases rise in 33 statesFlorida reports highest single-day death toll since pandemic began.
  4. Science: World Health Organization acknowledges airborne transmission of coronavirus.
  5. 1 🐂 thing: How the world could monitor for potential pandemic animal viruses.

More young people are getting — and spreading — the coronavirus

Illustration: Annelise Capossela/Axios

More young people are being infected with the coronavirus, and even though they're less likely to die from it, experts warn the virus' spread among young adults may further fuel outbreaks across the United States.

Why it matters: Some people in their 20s and 30s face serious health complications from COVID-19, and a surge in cases among young people gives the virus a bigger foothold, increasing the risk of infection for more vulnerable people.

Judge asks full appeals court to review panel's dismissal of Flynn case

Photo: Alex Wroblewski/Getty Images

D.C. District Judge Emmet Sullivan on Thursday petitioned for the full D.C. Court of Appeals to rehear a three-judge panel's decision to order the dismissal of the case against former national security adviser Michael Flynn.

Why it matters: The panel's 2-1 decision could be overturned by the full 11-judge appeals court if it decides to take up the en banc review.