Qualcomm

Arm CEO: SoftBank deal lets us focus less on profit

The SoftBank Group logo.
Photo: CHARLY TRIBALLEAU/AFP via Getty Images

It's rare to hear a CEO talk proudly about bringing profit margins down, but Arm chief Simon Segars says that's just what his company's 2016 acquisition by SoftBank has allowed him to do.

Why it matters: Arm-based chips have found their way into nearly every smartphone. Freed from having to satisfy shareholders with hefty profits, Segars says that under SoftBank, Arm can focus on investing, in hopes of finding similar dominance in the cars and smart devices of the future.

The product announcements to watch for at CES 2020

People using virtual reality glasses.
Attendees grasp at objects in an AR game at CES 2019. Photo: Robyn Beck/AFP via Getty Images

While we don't yet know the full details of everything that will be unveiled at CES this year, we have a pretty good idea of who will be making the announcements and the types of products to expect.

Why it matters: Vegas during CES is a noisy place. It pays to know which direction to point your ears.