Jeff Bezos

When $2 billion is a pittance

Bezos. Photo: Brent Lewis/Denver Post/Getty

For centuries, business titans have risen in acts of ruthlessness, then washed their reputations in shows of charity, endowing monuments like libraries (Carnegie), museums (Getty), universities (Rockefeller) and plain-old philanthropies (Ford).

Not Jeff Bezos. For now, the Amazon kingpin says he plans to donate a tiny part of his $160 billion fortune, and continue to do business with the rest.

Jeff Bezos' secrets for life and business

Bezos motions with his arms while talking to Rubenstein onstage
Jeff Bezos answers question from David Rubenstein. Saul Loeb/AFP/Getty Images

Jeff Bezos gave a master class on life and business onstage in Washington last night, with this keeper advice: "All of my best decisions in business and in life have been made with heart, intuition, guts, ... not analysis."

"If you can make a decision with analysis, you should do so. But it turns out in life that your most important decisions are always made with instinct and intuition."
— Amazon CEO Jeff Bezos