Google

Small tech firms with Big Tech gripes

llustration of the Google, Apple and Amazon logos casting long shadows on a small woman in tech in the foreground
Illustration: Sarah Grillo/Axios

The tech industry's stories about itself always start with nimble startups with great ideas — typically founded, from Hewlett-Packard to Apple to Google, by two people in a garage. But today, many small tech companies feel like they're fighting for survival in an industry where giants have grown entrenched and domineering.

Driving the news: That latter perspective will be on display for lawmakers Friday at a House antitrust subcommittee hearing in Boulder, Colo., where four smaller companies will detail how Google, Amazon, and Apple have smothered their growth.

Google to phase out third-party cookies

Illustration: Sarah Grillo / Axios

Google said on Tuesday that it plans to phase out support for third-party cookies in its popular web browser, Chrome, within the next two years.

Why it matters: Chrome is the last major internet browser to discontinue cookies, which means that the end of the decades-old tracking technology is finally in sight.