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The details on Levi Strauss' IPO plan

Photo: Justin Sullivan/Getty Images

Levi Strauss & Co., the San Francisco-based jeans-maker, filed for a $100 million IPO. Expect that number to be a placeholder, with the WSJ reporting that Levi's plans to raise over $600 million at a valuation north of $3 billion.

Why it matters: After 145 years, it remains by far the most popular seller of denim pants, with a market share that's three times as large as its closest rival.

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Data: Company annual filings; Chart: Naema Ahmed/Axios
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