Football

How college football is combating attendance woes

Alabama football stadium
Bryant-Denny Stadium, home of the Alabama Crimson Tide. Photo: Raymond Boyd/Getty Images

College football attendance dipped to its lowest mark in 22 years last season, with every Power 5 conference other than the ACC experiencing a decline.

The big picture: This alarming development is driven by numerous factors, many of which impact society on a macro-level and are out of a university's control (i.e. technology and consumption habits). But other factors — like ticket sales, game day experiences and stadium amenities — can be tinkered with and improved, and athletic departments across the country are laser-focused on doing just that.

Canton hopes NFL theme park will revive economy

A general view of the Pro Football Hall of Fame Museum on August 04, 2018, at Tom Benson Hall Of Fame Stadium in Canton, Ohio. (Photo by Daniel Kucin Jr./Icon Sportswire via Getty Images)
The Pro Football Hall of Fame Museum at Tom Benson Hall Of Fame Stadium in Canton, Ohio. Photo: Daniel Kucin Jr./Icon Sportswire via Getty Images

This week, about 250,000 people will descend on Canton, Ohio — home of the Pro Football Hall of Fame — to watch the NFL season kickoff game and induction of former players and coaches.

Why it matters: Looming over the festivities is a nearly $1 billion, slow-moving project to build the Johnson Controls Hall of Fame Village. An economic impact study says the "NFL theme park" will attract football fans year-round and give this Rust Belt city a much-needed economic boost estimated to be worth $15 billion over the next 25 years.