FIFA Women's World Cup

Australia women's soccer players to get equal pay after historic deal

The Australian womens soccer team huddles before a match.
The Australian team before the 2019 FIFA Women's World Cup Round of 16 match against Norway in Nice, France. Photo: Jose Breton/NurPhoto via Getty Images

Australia's women soccer players will get the same pay and an equal split of commercial revenue as the men's team after the country's players' union reached a deal with the soccer governing body, the Australian Football Federation announced Wednesday.

Why it matters: The deal "sets the model" for soccer governing bodies around the world, said players' union CEO John Didulica. It comes as the U.S. women's team awaits a trial after suing its governing body for "institutionalized gender discrimination" by paying them less than the men's team.

Go deeper: The future of women's soccer after another World Cup win for the U.S.

Women’s World Cup earned more than 2x expected ad revenue

The Women's team hoisting their trophy.
Photo: Naomi Baker - FIFA/FIFA via Getty Images

In the midst of a bitter fight for equal pay, advertisers bought nearly $100 million in U.S. television commercials during the 2019 FIFA Women's World Cup, the Wall Street Journal reports.

Why it matters: In response to pay gaps between USA men's and women's soccer, many argue male teams simply drive more revenue and therefore receive greater pay. The women's TV ad sales are arguably another point in dismissing that logic.