Esports

NCAA decides not to delve into college esports

Kids playing pc games esports
Members of an esports team play a PC match in the League Championship Series for League of Legends. Photo: Mel Melcon/Los Angeles Times via Getty Images

After months of internal discussion, the NCAA has opted not to govern and hold championships for collegiate esports, Sports Business Journal reports.

The backdrop: The NCAA hired a consulting firm to research what esports would look like under their umbrella. Long story short, they don't really know.

Esports is trying to find its own version of Little League

illustration of a golden playstation controller trophy
Illustration: Sarah Grillo/Axios

The esports industry figured out how to create crossover stars and form partnerships with major leagues. Some organizations are even diving into content. Yet, no one has been able to create the industry's equivalent of Little League Baseball.

The problem: No matter a player's skill level, marketability is just as essential for turning pro. Without it, great players can be overlooked. When great players are overlooked, the industry loses.