Mar 27, 2017

Spotify makes big push into ad market​

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On Monday, Spotify announced it acquired TV-ranking and insights company MightTV to help create more personalized recommendations for users. Spotify will now be able to capture more user data, a key tool for selling ads.

Spotify also announced that MightTV's founder and CEO Brian Adams would join the company as VP of Technology, leveraging his expertise in targeted ads.

Why it matters: Spotify is trying to pioneer a data-driven audio advertising model. Audio ads have primarily been sold in a linear fashion, like TV, instead of a targeted fashion, like digital.

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Private companies cut 2.8 million jobs in May

Photo: Joe Raedle/Getty Images

Private companies shed 2.8 million U.S. jobs last month, according to a report from payroll processor ADP and Moody’s Analytics.

Why it matters: It's way less than the nearly 9 million private sector jobs economists estimated would be lost in May, suggesting layoffs during the coronavirus crisis could be slowing sooner than Wall Street expected.

The growing focus on environmental justice could influence Biden's platform

Illustration: Aïda Amer/Axios

The killing of George Floyd in police custody and protests against systemic racism are prompting many green groups to declare their support for racial justice, and one thing to watch now is how this all might influence Joe Biden's platform.

Driving the news: Even before the recent mass upheaval in response to Floyd's death, Biden said he was expanding outreach and eyeing wider plans around environmental justice, or the disproportionate pollution burdens facing poor communities and people of color.

4 hours ago - Technology

The slippery slope of protest surveillance

Illustration: Aïda Amer/Axios

President Trump's call to treat antifa supporters like terrorists could be a green light for high-tech surveillance of dissidents.

Why it matters: It's unlikely the Trump administration can designate antifa as a terrorist group in any legally meaningful way, but the declaration gives law enforcement tacit approval to use a plethora of tech tools to monitor protesters and left-leaning activists.