Apr 25, 2019

Snapchat hires its first chief marketing officer

Photo: Thomas Trutschel/Photothek via Getty Images

Snapchat has hired McDonald's VP of Marketing Kenny Mitchell to leads its marketing efforts. Mitchell will report directly to CEO Evan Spiegel beginning in June.

Why it matters: The company is investing more in consumer marketing to promote the rollout of its redesigned Android app.

Between the lines: Mitchell is the latest big-name hire for Snapchat, with the company adding several new executives to its C-suite in October as a part of an effort to rebuild a new leadership team.

  • The Santa Monica-based company lost several high-level executives in the wake of its initial public offering two years ago, including its chief business officer, its chief financial officer and its VP of content.

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The new labor movement

Illustration: Aïda Amer/Axios

The coronavirus pandemic has had a big impact on working people, who are increasingly banding together to put pressure on employers and raise public awareness about health and safety issues they're facing on the job.

Why it matters: After years of declining union membership, a new labor movement is rising, amplified by the power of social media and fueled by concerns that workers deemed essential during the crisis are putting their lives at risk to ensure the well-being of others.

Medicaid will be a coronavirus lifeline

Illustration: Sarah Grillo/Axios

Medicaid will be a lifeline for droves of Americans affected by the coronavirus pandemic.

Why it matters: Medicaid has long been the safety net that catches people during hard times, but a crisis of this magnitude will call upon the program — and strain states' budgets — like never before.

Go deeperArrow22 mins ago - Health

Axios-Ipsos Coronavirus Index: Rich sheltered, poor shafted amid virus

Data: Axios/Ipsos survey. Margin of error ±2.8 points for full sample. Margin for subgroups ranges from ±5 to ±9 points. Chart: Naema Ahmed/Axios

The coronavirus is spreading a dangerous strain of inequality.

  • Better-off Americans are still getting paid and are free to work from home, while the poor are either forced to risk going out to work or lose their jobs.

Driving the news: This sobering reality emerges from Week 3 of our Axios-Ipsos Coronavirus Index.

Go deeperArrow37 mins ago - Health