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Snap finally rolls out its third-party developer tools

Snapchat logo. Photo: Thomas Trutschel/Photothek via Getty Images

Snapchat's parent company is finally rolling out Snap Kit, its rumored suite of tools that lets developers plug in the ephemeral app's data, and vice versa. Initial third-party apps with Snap Kit access include Postmates, Tinder, Poshmark, Eventbrite, Pandora and Giphy.

Why it matters: Snap says its approach to letting outside developers into its network is much more user privacy-focused than fellow social media companies, but it will still have to prove that it's learned from early mistakes.