Jul 25, 2017

SimilarWeb receives $47 million in funding

SimilarWeb, a digital market intelligence company that's big globally, but smaller in the U.S., is making a big play to take on comScore, and to an extent Nielsen and App Annie, in tracking audiences in America.

  • The Israeli-based company has received $47 million in its latest round of funding, bringing its total funding to $112 million. The round was led by Israeli investment firm Viola Growth, as well as Saban Ventures and CE Ventures. SimilarWeb VP Nitzan Tamari tells Axios that the money will be used to scale their data analytics offerings and build their brand in the U.S.
  • Our thought bubble: There's been a lot of talk about the major players in the media measurement space not being economically incentivized to clean up their data with more sophisticated methodologies. Market pressure from new measurement companies in the U.S. could force their hands.
  • Fun fact: Israel is a leader in ad technology. Many of the major ad tech players used globally and in the U.S., like Taboola, Outbrain, eXelate and SimilarWeb, all come from Israel.

Go deeper

Updated 21 mins ago - Politics & Policy

Coronavirus dashboard

Illustration: Sarah Grillo/Axios

  1. Global: Total confirmed cases as of 11:30 p.m. ET: 6,889,889 — Total deaths: 399,642 — Total recoveries — 3,085,326Map.
  2. U.S.: Total confirmed cases as of 11:30 p.m. ET: 1,920,061 — Total deaths: 109,802 — Total recoveries: 500,849 — Total tested: 19,778,873Map.
  3. Public health: Why the pandemic is hitting minorities harder — Coronavirus curve rises in FloridaHow racism threatens the response to the pandemic Some people are drinking and inhaling cleaning products in attempt to fight the virus.
  4. Tech: The pandemic is accelerating next-generation disease diagnostics — Robotics looks to copy software-as-a-service model.
  5. Business: Budgets busted by coronavirus make it harder for cities to address inequality Sports, film production in California to resume June 12 after 3-month hiatus.
  6. Education: Students and teachers flunked remote learning.

George Floyd updates

Protesters in Washington, D.C. on June 6. Photo: Samuel Corum/Getty Images

Tens of thousands of demonstrators are rallying in cities across the U.S. and around the world to protest the killing of George Floyd. Huge crowds have assembled in Washington, D.C., Philadelphia and Chicago for full-day events.

Why it matters: Twelve days of nationwide protest in the U.S. has built pressure for states to make changes on what kind of force law enforcement can use on civilians and prompted officials to review police conduct. A memorial service was held for Floyd in Raeford, North Carolina, near where he was born. Gov. Roy Cooper ordered all flags to fly at half-staff to honor him until sunset.

Updated 3 hours ago - World

In photos: People around the world rally against racism

Despite a ban on large gatherings implemented in response to the coronavirus pandemic, protesters rally against racism in front of the American Embassy in Paris on June 6. Photo: Julien Mattia/Anadolu Agency via Getty Images

Tens of thousands of people have continued to rally in cities across the world against racism and show their support this week for U.S. demonstrators protesting the death in police custody of George Floyd.

Why it matters: The tense situation in the U.S. has brought the discussion of racism and discrimination onto the global stage at a time when most of the world is consumed by the novel coronavirus.