Axios Pro: Media Deals

September 09, 2022

Axios Pro Exclusive Content

Good morning, and happy Friday!

Situational awareness: Axios Pro Editor Michael Flaherty here, bringing you the Friday digest from this week's Media Deals newsletters. Highlights and links to both Media Deals and Pro Rata are below. Enjoy!

1. Platforms pull back on originals

Illustration: Aïda Amer/Axios

Sept. 6. — Facing economic headwinds, tech platforms have pulled back on providing financial support for news organizations, studios and individual creators in exchange for content, Kerry and Sara Fischer write.

Why it matters: Content creators can no longer guarantee receiving checks from platforms and instead must be more strategic about how they monetize themselves.

Tuesday's Media Deals newsletter

⌨️ Tuesday's Pro Rata, with news on Truth Social and UBS-Wealthfront

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