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Interview: Linda Yaccarino, NBCU's chair of Global Advertising

Tim Baysinger
Aug 2, 2022
Image of guest Linda Yaccarino

On May 5, Tim Baysinger sat down for a one-on-one interview with Linda Yaccarino, NBCUniversal's chair of Global Advertising and Partnerships.

Why it matters: Yaccarino said too many media companies with skin in the streaming game fail to realize their competition is with more than just each other.

Go deeper: Watch the full interview, or you can also read the transcript.

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