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Exclusive: Bonfire Analytics nabs $2M to help health tech make sales

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Illustration: Shoshana Gordon/Axios

Bonfire Analytics, a platform designed to drive sales leads in health care, raised $2 million in its first round of venture funding, CEO Vinay Nagaraj tells Axios exclusively.

Why it matters: Health systems are increasing their 2024 technology budgets, but lengthy sales cycles and complex implementation make them difficult customers to snag.

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