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Courtesy of Pinterest

As Pinterest continues to bolster Lens, its image recognition feature, it aims to help fashionistas with outfit ideas. This way, users can point the Pinterest app's Lens feature at an item (or outfit) in their closet, and get recommendations of what to pair it with. Pinterest previously rolled out to Lens the ability to recognize food and recommend recipes.

Why it matters: Pinterest's lofty ambition is to become the "Google of images" and is investing heavily into its image recognition tech. However, it's also competing with major tech players like Microsoft and Google, the latter of which recently unveiled its own tool competing with Lens (and with the same name). Pinterest recently raised an undisclosed amount of funding from existing investors, upping its valuation to $12.3 billion, which it says will help it continue to advance its technology.

More: Pinterest's Lens feature is also getting a new design, as well as new features such as zooming in and out, and analyzing photos previously saved.

Go deeper

Dan Primack, author of Pro Rata
8 mins ago - Economy & Business

IPOs keep rolling despite stock market volatility

Illustration: Aïda Amer/Axios

Stock market volatility is supposed to be kryptonite for IPOs, causing issuers to hide out in their private market caves.

Yes, but: This is 2020, when nothing matters.

Ben Geman, author of Generate
47 mins ago - Energy & Environment

Higher education expands its climate push

Illustration: Aïda Amer/Axios

New or expanded climate initiatives are popping up at several universities, a sign of the topic's rising prominence and recognition of the threats and opportunities it creates.

Why it matters: Climate and clean energy initiatives at colleges and universities are nothing new, but it shows expanded an campus focus as the effects of climate change are becoming increasingly apparent, and the world is nowhere near the steep emissions cuts that scientists say are needed to hold future warming in check.

Ina Fried, author of Login
1 hour ago - Economy & Business

The pandemic isn't slowing tech

Illustration: Eniola Odetunde/Axios

Thursday's deluge of Big Tech earnings reports showed one thing pretty clearly: COVID-19 may be bad in all sorts of ways, but it's not slowing down the largest tech companies. If anything, it's helping some companies, like Amazon and Apple.

Yes, but: With the pandemic once again worsening in the U.S. and Europe, it's not clear how long the tech industry's winning streak can last.

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