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Photo; Marc Pfitzenreuter/Getty Images

Peacock and WWE announced a multi-year agreement Monday that gives Peacock exclusive streaming rights to WWE Network in the U.S.

Why it matters: The deal, reportedly worth over $1 billion, will help bolster Peacock's programming to better compete with the slew of new streaming companies that have launched in the past year.

The big picture: WWE, unlike most sports, managed to stay afloat even at the outset of the pandemic. In April, Florida Gov. Ron DeSantis said WWE programming was an essential business and allowed matches to continue despite rising COVID-19 cases.

Details: Peacock will launch WWE Network on March 18. In turn, WWE Network will shut down its streaming service in the U.S. and shift its programming over to Peacock.

  • More than 17,000 hours of new, original, and library WWE Network programming will eventually be available on-demand.
  • All live pay-per-view events, including "WrestleMania" and "SummerSlam; Fastlane," will be available first via pay-per-view to stream on Peacock on Sunday, March 21.
  • The deal also means that original shows like "Steve Austin Broken Skull Sessions" and in-ring shows like "WWE 205 Live" will be on Peacock exclusively, as will replays of "Raw" and "SmackDown."
  • All WWE Network archives will also be included on-demand.
  • WWE said that starting in 2022, it will bring one signature documentary exclusively to Peacock.

Be smart: For wrestling fans, this is a win. The WWE Network will be made available via Peacock for $4.99 monthly with ads, as opposed to the $9.99 monthly ad-free subscription that the WWE Network currently costs. Still, if a super-fan wants to watch WWE without ads on Peacock, it will cost them $9.99.

What they're saying: “NBCUniversal has a long-standing relationship with WWE that began nearly 30 years ago with Monday Night Raw on USA," said Rick Cordella, executive vice president and chief revenue officer of Peacock.

  • Nick Khan, president and chief revenue officer of WWE, said Peacock will enable WWE to showcase its most important events, including WrestleMania.

What's next: The companies plan to share more details on managing customer accounts closer to the Peacock launch in March.

Go deeper

California governor declares drought emergency in most counties

A sign in April on the outskirts of Buttonwillow in California's Kern County, one of the top agriculture producing counties in the San Joaquin Valley, after historically low winter rainfall. Photo: Frederic J. Brown/AFP via Getty Images

California Gov. Gavin Newsom (D) extended a drought emergency declaration to cover 41 of the state's 58 counties on Monday.

Why it matters: Most of California and the American West are experiencing an "extreme" or "exceptional" drought, per the U.S. Drought Monitor. Newsom and other officials are concerned California could experience a repeat of the catastrophic 2020 wildfire season.

3 hours ago - World

Jerusalem crisis escalates after Hamas and Israel trade rocket fire

Israeli air strikes in the southern Gaza Strip on May 10. Photo: Said Khatib/AFP via Getty Images

Nine children were among 20 Palestinians killed in Israeli airstrikes after Hamas fired dozens of rockets at Jerusalem for the first time since 2014 Monday, per AP and Reuters.

The big picture: The rockets come after escalating violence in Jerusalem has injured 250 Palestinians and several Israeli police officers during protests over the planned evictions of Palestinian families from their homes that began Friday.

Pelosi's Republican playbook

Illustration: Aïda Amer/Axios

As Republicans fight among themselves, House Speaker Nancy Pelosi (D-Calif.) is showing the myriad ways she deals with the GOP herself.

Between the lines: We've seen Pelosi cut opponents off at the knees, like she did with President Trump, or pretend to forget their names, as she did to Sen. Ron Johnson (R-Wis.). Now she's feeding oppo research against her House counterpart, Minority Leader Kevin McCarthy (R-Calif.), so others can use the same harsh rhetoric to frame the Republicans as the party of dysfunction.