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Illustration: Eniola Odetunde/Axios

An estimated 2.5 million+ Americans have registered to vote on Facebook, Instagram, and Messenger, Facebook announced Monday. More than 733,000 Americans have registered to vote so far via Snapchat.

Why it matters: The broad reach of social media platforms makes them uniquely effective at engaging voters — especially younger voters who may not know how to register to vote or be civically engaged.

Details: Facebook says it determined that over 2.5 million people have registered to vote across its apps, based on conversion rates it calculated from a few states that it has already partnered with.

  • The number so far beats its record of over 2 million people registered for elections in 2016 and again in 2018.
  • The company's CEO Mark Zuckerberg said in July that Facebook's 2020 goal is "to help 4 million people register to vote."
  • Facebook also said Monday that it has launched a consumer marketing campaign to inform more users about how to register and participate in the elections.
  • COO Sheryl Sandberg and members of the company's executive team will use Live on Facebook events this week to promote the registration effort.

The big picture: Tech companies were caught flat-footed by the way their platforms were used by foreign actors in the 2016 election. After four years of backlash, they want to show their commitment to civic engagement and election integrity.

What's next: National Voter Registration Day is on Tuesday.

Go deeper:

Go deeper

Nov 19, 2020 - Technology

Facebook says very few people actually see hate speech on its platform

Photo: Jaap Arriens/NurPhoto via Getty Images

Facebook said it took action on 22.1 million pieces of hate speech content to its platform globally last quarter and about 6.5 million pieces of hate speech content on Instagram. On both platforms, it says about 95% of that hate speech was proactively identified and stopped by artificial intelligence.

Details: In total, the company says that there are 10–11 views of hate speech for every 10,000 views of content uploaded to the site globally — or .1%. It calls this metric — how much problematic content it doesn't catch compared to how much is reported and removed — "prevalence."

Nov 20, 2020 - Technology

Biden's Day 1 challenges: Misinformation flood control

Illustration: Eniola Odetunde/Axios

President-elect Joe Biden will enter office with no fast fixes at hand to stem a tide of online misinformation that has shaped election-year politics and, unchecked, could undermine his presidency.

Where it stands: Election and coronavirus misinformation spreading widely on digital platforms has already done serious damage to the U.S., and it's bound to go into overdrive as the Biden administration starts enacting its agenda.

Pennsylvania certifies Biden's victory

Photo: Aimee Dilger/SOPA Images/LightRocket via Getty Images

Pennsylvania officials on Tuesday certified the state's presidential election results, making President-elect Joe Biden's win in the key battleground official.

Why it matters: The move deals another blow to President Trump's failed efforts to block certification in key swing states that he lost to Biden. It also comes one day after officials voted to certify Biden's victory in Michigan.

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