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A screenshot of the tweet from Trevor DeHaas inside a frame.

The man behind the iconic tweet of the Fyre Fest dinner — two limp slices of white cheese on wheat bread with "salad" in a styrofoam container — is teaming up with one of the men who helped organize the infamous festival to sell the tweet as an NFT. Because of course, he is.

Details: In an email, Trevor DeHaas tells Axios he's hoping to collect upwards of $80,000 that he'll put toward medical expenses from his daily dialysis and kidney transplant.

What he's saying: "A few weeks ago I saw Jack Dorsey, auctioning off the first tweet ever and at the time it was like 2.25 million. Instantly I thought of my viral tweet from Fyre festival," DeHaas says.

  • Dorsey's tweet eventually sold for $2.9 million and has spurred a craze that prompted DeHaas' partner in the sale, rapper Ja Rule, and his company Flipkick to sell a Fyre Fest painting for $122,000 last month.
  • "Now a few weeks before the 4 year anniversary of the festival (4/28) I’m selling the most iconic cheese sandwich on the blockchain along with the ownership of copyright."

Why it matters: Non-fungible tokens have become the investment world's newest craze, delivering six-, seven- and eight-figure paydays to the creators of images, video clips and tweets that are documented on blockchain and sold to the highest bidder.

  • Bridge Oracle CEO Sina Estavi, who paid the $2.9 million for Dorsey's tweet and shelled out another $1.1 million for an Elon Musk tweet, said he did so "to emphasize the importance of NFTs on [the] future of crypto and tech sphere."
  • In addition, “I wanted to encourage involving in charities in the crypto space,” he said.

The big picture: "The biggest bubble [in the market] is NFTs because it's new and it's real, in the sense that real money is pouring into it," hedge fund manager and angel investor Howard Lindzon told me last month on the "Voices of Wall Street" podcast.

  • "But the markets are not developed yet. ... The digital bubble is NFTs themselves. That doesn't mean it can't go on for four more years," Lindzon, co-founder of StockTwits and CEO of Social Leverage Acquisition, added.
  • NFTs also are "the biggest opportunity."

Go deeper

Updated 2 hours ago - Technology

From Malcolm X to "Free Britney," new media shapes the justice system

Illustration: Shoshana Gordon/Axios

True crime documentaries, podcasts and social media campaigns are bringing new attention to real-world legal proceedings — and are often affecting the outcome.

Why it matters: New media platforms can instantly put a national spotlight on cases that have long been forgotten or buried under red tape.

Updated 4 hours ago - Health

The next big bottleneck in the global vaccination effort

Illustration: Rae Cook/Axios

The world still needs more coronavirus vaccines, but an additional bottleneck has emerged in many low-income countries: They need help getting shots in arms.

Why it matters: Increasing vaccination rates across the world is both a humanitarian necessity and the best way to prevent dangerous new variants from emerging, but it increasingly requires complex problem-solving.

Updated 5 hours ago - Health

COVID-19 Omicron variant cases identified in Europe, U.K.

People wearing masks walk in London on Nov. 25. Photo: Li Ying/Xinhua via Getty Images

Health officials in the United Kingdom, Italy and Germany announced on Saturday that they've detected the first known cases of the new COVID-19 Omicron variant.

Why it matters: The discoveries come as the world scrambles to respond to concerns over the new variant, discovered in South Africa earlier this week.

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