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Good morning from Los Angeles, where Day 2 of Recode's Code Media conference is taking place. Today's Media Trends is 1,986 words, < 8-minute read. Sign up here.

Situational awareness: President Trump’s re-election campaign is eyeing the purchase of an ad during February’s Super Bowl program, "marking what would be the first time in recent memory that a national election ad will be part of the big game's telecast," Sports Business Journal's John Ourand reports.