Lots to get to, so let's get to it.
Illustration: Sarah Grillo/Axios
When Jeff Haynie started his last company, Appcelerator, he moved from Atlanta to the Bay Area because he felt he needed to be close to other startups and those who fund them. But when he was starting his latest venture Pinpoint, he decided to leave the Bay Area and set up shop in Austin, Texas.
The bottom line: Haynie is not alone. As a growing number of founders already have the connections they need, and as talent becomes more diffused throughout the country, a growing number of startups are choosing to forego the Bay Area and its sky-high rents and intense competition for engineering talent.
My thought bubble: This kind of story is often framed as a tug of war between Silicon Valley and the rest of the country. But Silicon Valley isn't going anywhere, and for every startup or founder who leaves the Bay Area, someone else graduates from Stanford or wants to move here. This is about tech becoming a bigger part of the overall economy.
Where to go: As for which cities will benefit, Bahat says to look at where Google, Apple and others are setting up shop.
Driving the trend: There are a variety of reasons why those founders leaving the Bay Area are doing so. For some, it's the cost of labor and housing, while for others it's for more personal reasons.
Yes, but: While there are plenty of people with technical skills, several people I talked to said the toughest part is finding senior people outside the Bay Area with experience scaling a fast-growing tech company.
Go deeper: Read the full story here.
Photo: Lionel Bonaventure/AFP/Getty Images
Those who might be contemplating deleting Facebook had a chance Wednesday to see what life is like without the social network.
What's happening: Facebook suffered a major outage that left many people unable to access significant chunks of the main service as well as WhatsApp and Instagram.
Meanwhile, the outage wasn't the only thing Facebook had to deal with in the last 24 hours.
Dennis Woodside. Photo: Impossible Foods
Meatless burger startup Impossible Foods plans to announce later this morning that it has hired former Motorola CEO and Dropbox COO Dennis Woodside to serve as company president, a new role.
Why it matters: The company is looking to grow, offering more products in more restaurants and bringing the Impossible Burger to retail stores for the first time later this year.
In an interview, Woodside said he was pleasantly surprised when he tried the company's meatless burger last year and even more so after Vinod Khosla introduced him to founder and CEO Pat Brown earlier this year. And, he said, Khosla had been pushing him to make sure his next company was one that could change the world.
Amazon CEO Jeff Bezos. Photo: Emma McIntyre/Getty Images
As Axios' David McCabe reported earlier today, journalist Brad Stone is doing another book on Amazon and founder Jeff Bezos. He previously wrote "The Everything Store," a 2013 bestseller that chronicled Amazon's rise.
Why it matters: Amazon has moved far beyond its retail roots — becoming a player in far-flung sectors of the economy — and as a result faces more questions about its dominance. Bezos is also the the richest person in the world.
What he's saying: “Over the last few years, I’ve come to realize that my first book explored only the first few chapters of this historic story," said Stone, who leads Bloomberg's tech coverage, in a statement. "Now I want to chronicle how the everything store became the everything company."
The big picture: Tech has transformed from a nerdy niche to one of the world's most prosperous and ubiquitous industries, and publishers and Hollywood can't get enough.
Go deeper: Silicon Valley, get ready for your closeup
It's the first rule of TV: Don't wear green. Apparently this CNN crew didn't get the memo.