Facebook's privacy scandals may be creating a stronger market for privacy-oriented sites and services, which are seeing a slow increase in use in the wake of the latest revelations, Axios' Scott Rosenberg reports.
So far, it's a stream, not a flood. But it's a useful proxy for measuring possible defections from Facebook, since no one outside Facebook knows for sure whether significant numbers of people are abandoning the network.
The big picture: Even though #deletefacebook is a trendy hashtag, Facebook says it's seen no "meaningful" drop in usage, and it's not likely to disclose updated numbers until its next quarterly report in about a month.
The catch: There's no popular, privacy-conscious alternative to Facebook waiting to welcome defectors, the way Lyft was standing by to snap up disenchanted Uber customers during the heyday of #deleteuber.
Scott has more here, including a look at some of the services that could gain from the anti-Facebook movement.