Hello from Code Conference, where it's 107 degrees outside and even hotter on stage if you are a tech executive being forced to explain your handling of hate speech. But more on that in a moment.
If you are counting words, today's Login comes in at 1,103 words. (But some of them are really short ones.)
Illustration: Aïda Amer/Axios
Apple pitches itself as the most privacy-minded of the Big Tech companies, and indeed it goes to great lengths to collect less data than its rivals.
Nonetheless, the iPhone maker will still know plenty about you if you use many of its services. In particular, Apple knows your billing information and all the digital and physical goods you have bought from it, including music, movie and app purchases.
Yes, but: Even for heavy users, Apple offers a different approach. It uses a number of techniques to either minimize how much data it has or encrypt it so that Apple doesn't have access to iMessages and similar personal communications.
Between the lines: Apple is able to do this, in part, because it makes its money from selling hardware and increasingly services, rather than through advertising.
How it works: In order to collect less data, Apple tries to do as much work on its devices as possible, even if that sometimes means algorithms aren't as well tuned, processing is slower, or the same work gets done on multiple devices.
Maps: While Apple does need to do some processing in the cloud, it takes a number of steps to protect privacy beyond its competitors.
Location information: Beyond Apple's Maps program, other applications, including some from Apple, can make use of location data with user permission. Apple is adding new options with iOS 13, due this coming fall, including...
Read more of this story, with further info on iCloud, Apple email, Messages, Safari, Siri, Apple Pay, Apple Music and TV — plus what you can do about it.
Screenshot from "Axios on HBO"
Google CEO Sundar Pichai says there are a lot of positive things that Big Tech companies can do by virtue of their size, but it will be up to society to decide whether they have grown too large.
"It's not for us to say what is the right size," Pichai said during an interview with "Axios on HBO."
Meanwhile, Facebook executives also addressed the bigness question at Code Conference, but spoke emphatically about why the company shouldn't be broken up. Instagram head Adam Mosseri said doing so would hurt the social network's ability to fight election fraud and other big issues.
Really, is that the best you can do?
Essentially, that was the question put to senior executives at Facebook, Twitter and YouTube at Code Conference on Monday.
What's happening: Leaders at each of the firms found different ways to articulate the magnitude of the problem and defend their companies' actions.
The bottom line: This conversation is key right now. But it's not about who can come up with the best line on stage, it's about who can create a healthy community.
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