☕️ Good Tuesday morning.
🔥 On Adweek's annual "Hot List" released yesterday, Axios is "Hottest in News."
Illustration: Lazaro Gamio/Axios
President Trump loves it when his opponents try to litigate his insults, as Sen. Elizabeth Warren (D-Mass.) is trying to do with "Pocahontas," a staple riff at his rallies.
He’s never more comfortable than on this terrain, Jonathan Swan reports:
Trump thinks names matter — in retail marketing and in politics:
Trump's nicknames slyly capitalize on and exacerbate a real or perceived weakness:
Be smart ... Trump's "Pocahontas" nickname, as offensive as it may be, has been wickedly effective from his point of view:
P.S. Tweets by a couple of leading Dems:
"Saudi Arabia was preparing an alternative explanation of the fate of a dissident journalist, ... saying he died ... in an interrogation gone wrong," per the N.Y. Times.
"The Saudi ambassador to the United States, Prince Khalid bin Salman, left Washington last week, returned to Riyadh and will not be returning, a current and a former American official said ... Prince Khalid is the crown prince’s younger brother."
"The U.S. government ran its largest budget deficit in six years [since 2012] during the fiscal year that ended last month, an unusual development in a fast-growing economy," per The Wall Street Journal (subscription).
Above, President Trump and First Lady Melania Trump return to the White House last night after visiting hurricane-hit Florida and Georgia.
Below, Danica Cherico and Shawn Gehlert use a generator to power a lamp as they sit outside their apartments in Panama City, Fla.
Illustration: Sarah Grillo/Axios
Here's why the "blue wave" is likely to give Dems control of the House, but much less likely to flip the Senate, Axios' Alexi McCammond writes:
Nate Silver writes on FiveThirtyEight that competitive House races are "almost evenly divided" among the Northeast, Midwest, South and West, while any Senate tipping point would likely be in the South.
Why it matters: The impact of this split could be felt long after 2018, with Trump-aligned Republicans replacing moderate Democratic senators and outspokenly progressive first-time Democrats winning House seats.
Future45, a Republican super PAC which in 2016 was backed by the Ricketts and Adelson families, today will begin spending nearly $10 million on an ad designed to nationalize midterm House and Senate races.
Brian Baker, president of Future45, told me: “In a few weeks, we face a choice between results or resistance, between jobs or mobs. Future45 will make the case that we either can continue growing and securing our country or head towards chaos, gridlock and impeachment.”
"The explosive growth of short-term rentals nationwide has pushed local governments to rein in the practice, with help from the hotel industry, which wants to stifle a formidable competitor," the WashPost's Bob McCartney reports.
In D.C., "the tug of war is expected to reach a climax [today] with a second D.C. Council vote expected to ... ban short-term rentals of a second home — a measure that has proved to be the single most divisive provision in debates nationwide."
The big picture: "[L]ast New Year’s Eve, more than 3 million guests were staying in Airbnb rooms, or more than the total number staying in hotels owned by Marriott and Hilton combined."
"Paul Allen, the co-founder of Microsoft and a prominent leader of both business and philanthropy in the Seattle area, ... died ... at age 65 from complications of non-Hodgkin lymphoma, just two weeks after announcing he had restarted treatment," per the Seattle Times.
Waitlist fees for daycare are becoming a thing, driven by insatiable demand for high-quality preschools in America’s most expensive cities, AP reports: