Sam Baker Nov 13
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More people are choosing the cheapest and most expensive ACA plans
Silver plans remain the most popular on HealthCare.gov. Photo: Alex Brandon/AP

"Silver" plans are still the most popular offerings in the Affordable Care Act's exchanges, but are losing some ground both to cheaper "bronze" plans and more generous "gold" plans early in this very wacky enrollment season, according to the latest data from the enrollment website HealthSherpa.

What's next: Silver plans could take a bigger hit as healthier and more cost-conscious consumers come into the market closer to the end of the sign-up window.