Nov 24, 2017

Mobile purchases surging this Black Friday

Josh Reynolds / AP Images for BJ's Wholesale Club

Almost half of the almost $3 billion spent online this Thanksgiving came from mobile devices, according to Adobe Analytics, with mobile making up 61% of site visits.

Why it matters: Brick-and-mortar stores have taken a hit this year, but the growing popularity and user-friendliness of mobile shopping could maintain the retail success of Black Friday deals. Adobe found a 51% increase in mobile sales on Thanksgiving from last year, and overall retail sales are projected to rack up to $20 billion by the end of the weekend.

Experts say: "On both Thanksgiving and Black Friday, the gap between mobile traffic and revenue is closing. Shoppers looking for discounts are getting better at using smartphones to quickly close the deal, and we are seeing better mobile conversion this season at over 10% growth," Adobe vice president Mickey Mericle told Retail Dive.

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Illustration: Sarah Grillo/Axios

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Trump's week of viral quicksand

Data: NewsWhip; Chart: Andrew Witherspoon/Axios

Stories about President Trump's photo op at St. John's church after peaceful protesters were forcefully cleared from the area averaged the most online attention of any issue about the president this week.

Why it matters: Trump's force-over-compassion approach to the demonstrators protesting the murder of George Floyd had Republican allies backpedaling to keep a distance — and led to a wave of condemnations that got plenty of online traction on their own.

Biden formally secures Democratic presidential nomination

Joe Biden speaks at Delaware State University's student cente on June 5. Photo: Jim Watson/AFP via Getty Images

Former Vice President Joe Biden became the formal Democratic presidential nominee on Friday evening, per AP.

The big picture: Biden has been the presumptive frontrunner to take on President Trump since Sen. Bernie Sanders suspended his campaign in early April.