Taco Bell's Big Cheez-It Tostada is dead. May it stay that way
As someone who considers my love of Taco Bell a pivotal cornerstone of my personality, it brings me no joy to break this news: The Big Cheez-It Tostada is not good.
Flashback: The Mexican fast-food chain announced a collaboration with Kellogg's last week to sell its signature tostada on a Cheez-It that's 16 times larger than a normal cracker.
- It also offered the giant Cheez-It in a Crunchwrap.
The Cheez-It concoctions were available only at a Taco Bell location near the company's headquarters in Irvine, California.
- It's just a very average location next to a Walmart.
During my trip to Disneyland over the weekend, my fiancé surprised me with a stop at the special location.
The tostada just didn't make sense on a Cheez-It.
- I appreciated the crunchiness of the cracker, but the classic cheddar-y Cheez-It taste clashed with the iconic flavor combo of beef, lettuce, tomato and sour cream.
The Crunchwrap, which had the giant cracker inside a folded tortilla with beef and nacho cheese, was somehow even worse.
- The Cheez-It immediately got soggy inside the tortilla pocket.
1 funny thing: Apparently, you can order the Cheez-It tostada plain (so just the giant cracker). I should have done that.
What's next: Taco Bell planned to offer the Cheez-It options for two weeks, but pulled the plug early because of huge demand, The Houston Chronicle reported.
- The fast food giant said in a statement that it's "clear that Taco Bell and Cheez-It fans want more of this craveable collaboration!"
- "Even though we can’t guarantee that any specific test item will roll out nationwide, at Taco Bell, we never say never!"
My thought bubble: Stop with the gimmicks and work on getting the Mexican Pizza back!
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