Powerball sales rise in Iowa as jackpots grow

Powerball ticket sales are increasing in Iowa, thanks to larger jackpots that are catching people's attention.

Driving the news: Sales increased by 22% in FY 2022 compared to FY 2021, according to the latest report by the state auditor's office.

• Of note: The fiscal year ends June 30.

Why it's happening: Big, jaw-dropping jackpots are making headlines and prompting more people to go out and play.

• The game's format has changed over time, making it more likely that it takes multiple drawings before a winner is declared, resulting in a larger prize pool.
• The $2 billion Powerball jackpot in November was the biggest in the game's history.

What's next: The majority of the revenue gained from ticket sales goes towards player prizes, according to the Iowa Lottery.

• The remainder goes to the state's general fund, charities, businesses that sell lottery products and day-to-day lottery operations.