Apr 30, 2024 - News

⚽ Let the MLS All-Star Game hype begin

Columbus Crew fans at the soccer stadium, with one holding a banner reading "Glory to Columbus."

Crew fans after last year's MLS Cup Final at Lower.com Field. Photo: Zach Sanderson/ISI Photos/Getty Images

Major League Soccer is seeking help from local businesses in promoting the All-Star Game at Lower.com Field on July 24.

How it works: Fans will earn points toward discounts and MLS merch by playing soccer-themed augmented reality games at participating businesses.

What's next: Businesses can sign up by May 8, with the program rollout expected in early June.

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