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A majority of the most-engaged partisan Facebook pages are left-leaning or affiliated with Trump resistance movements, according to NewsWhip, a social analytics measurement company. The firm looked at the engagement (likes, comments, shares) of partisan pages in Trump's first full month as president. Even more telling is that most of the left-leaning pages are out-performing some of the most trafficked news competitors in overall engagement.

Why it matters: The same Facebook tactics used by conservatives to fuel an anti-establishment movement during the election are now being used by the left to fuel an anti-Trump movement.

Expand chart

Data: Newswhip; Chart: Lazaro Gamio / Axios

NewsWhip spokesman Liam Corcoran says general news sites don't always post about political news, which lowers their average, but when they do, the uptick in engagement is significant. CNN, for example, saw an increase of over 68% in Facebook engagement year over year due to a higher volume of politically-related posts.

Facebook is a good tool for observing the rise of political movements: And its role in activism will only grow bigger. New tools, like call-to-action buttons, fundraising buttons and buttons to contact elected officials, combined with traditional tools, like mass-event invitations, make it easy for political groups to form and spread on Facebook. For example, The Women's Marches that made national headlines all over the country in January were organized by one woman on Facebook and according to a University of Maryland study cited by CNN, 70% of people who attended the march in Washington heard about the event on Facebook.

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  4. 🎧Podcast: The vaccine race turns toward nationalism.

Technical glitch in Facebook's ad tools creates political firestorm

Facebook CEO Mark Zuckerberg. Photo: SOPA Images / Contributor

Facebook said late Thursday that a mix of "technical problems" and confusion among advertisers around its new political ad ban rules caused issues affecting ad campaigns of both parties.

Why it matters: A report out Thursday morning suggested the ad tools were causing campaign ads, even those that adhered to Facebook's new rules, to be paused. Very quickly, political campaigners began asserting the tech giant was enforcing policies in a way that was biased against their campaigns.

8 hours ago - Health

States beg for Warp Speed billions

A COVID-19 drive-thru testing center yesterday at Hard Rock Stadium in Miami Gardens. Photo: David Santiago/Miami Herald via AP

Operation Warp Speed has an Achilles' heel: States need billions to distribute vaccines — and many say they don't have the cash.

Why it matters: The first emergency use authorization could come as soon as next month, but vaccines require funding for workers, shipping and handling, and for reserving spaces for vaccination sites.