Aug 11, 2017

Jim's summer 6: Lessons in building a new digital brand

Axios CEO Jim Vandehei looks back at the 6 things he's learned in the 6 months since launching a new website for smart news consumers in a series of 7 tweets that, alas, he forgot to thread (and sorry the key emoji doesn't render).

Truly obsess about your reader/viewer/listener. Their addiction/appreciation equals long-term biz success ... Related to first one: Never do stupid tricks for clicks OR ad dollars. Short-term high but long-term buzz kill for biz/consumers ... Truly make tech/design as important as content or sales. Great content on clunky site or w cluttered design is disservice, bad biz ... People + purpose = killer execution. Sorry: not all talent is created equal. Huge talent + great values = gold. Go all-in on this type ... If you don't with precision what your company is doing broadly and what you are doing personally, run...clarity of purpose is [key] ... The beauty/curse of today: u can build a brand faster than ever but lose your magic just as quick. play fast, scared & opportunistic

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53 mins ago - Technology

Trump and Zuckerberg share phone call amid social media furor

Photo: Alex Wong/Getty Images

In the week that President Trump took on social media, Axios has learned that he had a call Friday with Facebook CEO Mark Zuckerberg that was described by both sides as productive.

Why it matters: With the White House and Twitter at war, Facebook has managed to keep diplomatic relations with the world's most powerful social-media devotee.

Twitter, Google lead chorus of brands backing George Floyd protests

Illustration: Lazaro Gamio/Axios

Twitter and Google are among the dozens of brands over the past 24 hours that have taken public stances in favor of Americans protesting racial equality. Some companies have changed their logos in solidarity with the movement, while others have pledged money in support of efforts to address social injustice.

Why it matters: The pressure that companies feel to speak out on issues has increased during the Trump era, as businesses have sought to fill a trust void left by the government. Now, some of the biggest companies are quickly taking a public stand on the protests, pressuring all other brands to do the same.

NYPD commissioner: "I'm extremely proud" of officers' response to protests

New York City Police Commissioner Dermot Shea in February. Photo: Yana Paskova/Getty Images

New York City Police Commissioner Dermot Shea said in a public statement Sunday that he is "extremely proud" of the New York City Police Department's response to protests over the death of George Floyd Saturday night, writing: "What we saw in New York City last night and the night before was not about peaceful protest of any kind."

Why it matters: New York City residents captured several instances of police officers using excessive force against demonstrators. In one video, two NYPD SUVs are seen ramming into protesters who were blocking a road and throwing traffic cones at the vehicles.