Sign up for our daily briefing
Make your busy days simpler with Axios AM/PM. Catch up on what's new and why it matters in just 5 minutes.
Catch up on coronavirus stories and special reports, curated by Mike Allen everyday
Catch up on coronavirus stories and special reports, curated by Mike Allen everyday
Denver news in your inbox
Catch up on the most important stories affecting your hometown with Axios Denver
Des Moines news in your inbox
Catch up on the most important stories affecting your hometown with Axios Des Moines
Minneapolis-St. Paul news in your inbox
Catch up on the most important stories affecting your hometown with Axios Twin Cities
Tampa Bay news in your inbox
Catch up on the most important stories affecting your hometown with Axios Tampa Bay
Charlotte news in your inbox
Catch up on the most important stories affecting your hometown with Axios Charlotte
Susan Walsh / AP
Nordstrom has said their decision to stop selling Ivanka Trump's brand was not political, but based off of the fashion line's poor performance last year. Ivanka Trump footwear and apparel sales fell 32% at the department store over the last fiscal year and dropped 70% in mid-October compared to the year before. A Nordstrom spokesman told the WSJ.
"Over the past year, and particularly in the last half of 2016, sales of the brand have steadily declined to the point where it didn't make good business sense for us to continue with the line for now."
However, despite the #grabyourwallet campaign calling for a boycott of Trump brand products and fewer sales at Nordstrom, the Ivanka Trump brand managed to increase sales overall last year.