A Buzzfeed analysis finds that the same Florida company, American News LLC, owns and operates a set of hyper-partisan news sites, including conservative sites like AmericanNews.com and Conservative101.com, and liberal sites like DemocracyReview.com and LiberalSociety.com. Buzzfeed was able to track the sites' owners through their Google AdSense ID's and domain records.

The sites use stock imagery of writers, and often appear to be copying the work of other hyper-partisan blogs. The sites also operate Facebook pages with huge followings that drive monster engagement metrics. Buzzfeed's study finds that these websites use nearly identical content with opposite ideological spins to lure readers to engage with stories, so they can make money off of the traffic.

Why it matters: The findings, which lead to active advertising accounts, affirm other reports that there is a great financial incentive to generate hyper-partisan and often inaccurate news.

Who's to blame? Google and Facebook both run automated advertising platforms that enable just about any website to monetize its content, given that they earn enough traffic to sell ads against. Publishers are learning that one of the fastest ways to generate traffic is to cater to Facebook's emotionally-driven algorithm and Google's keyword algorithm with outrageous, hyper-partisan content. Both companies (Google, Facebook) have taken steps to curb fake news sites from monetizing off of false and misleading content, but it's hard to regulate at scale without violating free speech laws.

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Mary Trump book: How she leaked Trump financials to NYT

Simon & Schuster

In her new memoir, President Trump's niece reveals how she leaked hordes of confidential Trump family financial documents to the New York Times in an effort to expose her uncle, whom she portrays as a dangerous sociopath.

Why it matters: Trump was furious when he found out recently that Mary Trump, a trained psychologist, would be publishing a tell-all memoir. And Trump's younger brother, Robert, tried and failed to block the publication of "Too Much and Never Enough: How My Family Created the World's Most Dangerous Man."

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Coronavirus dashboard

Illustration: Eniola Odetunde/Axios

  1. Global: Total confirmed cases as of 11:30 a.m. ET: 11,662,574 — Total deaths: 539,058 — Total recoveries — 6,336,732Map.
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  5. World: Brazil's President Bolsonaro tests positive for coronavirus.
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Brazil's Bolsonaro tests positive for coronavirus

Photo: Andre Borges/NurPhoto via Getty Images

Brazilian President Jair Bolsonaro announced Tuesday that he tested positive for coronavirus.

Why it matters: Brazil's coronavirus outbreak is one of the largest in the world, topped only by the U.S., and Bolsonaro has long downplayed the effects of the virus, pushing businesses to reopen over the last few months in order to jumpstart the country's economy.