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Group of public radio outlets purchase podcasting app

NPR, WNYC Studios, WBEZ Chicago, and This American Life have teamed up to acquire Pocket Casts, an open platform podcast creators to create and distribute podcasts, the companies announced Thursday.

Why it matters: It's a shared attempt by the radio industry to push the podcast industry forward, which they hope will help bolster public radio. NPR, WNYC and others have been champions of the podcast movement, with hit successes in "Serial" and "Freakonomics."