Photo: Ben Gabbe/Getty Images

Google said Thursday it will start making "page experience," or how user-friendly a web page is, a ranking factor in Google Search, as well as in the "Top Stories" feature in mobile Search. Factors like load time and interactivity will be included in the evaluation.

Why it matters: It's part of a long list of actions Google has taken to force web publishers to deliver better experiences for users. For example, Google has in the past banned traffic to publishers with annoying pop-up ads.

Details: The company is also removing the requirement that a publisher needs to use its Accelerated Mobile Pages (AMP) infrastructure to be eligible as a featured top story in Search.

  • Google used to require that publishers use AMP in order to ensure that top results had a great user experience, but the company now says that its "Top Stories" feature will be open to any page.
  • For publishers that currently publish pages as AMP, or with an AMP version, Google said they will see no change in behavior and that the AMP version will be the one linked from "Top Stories."

What's next: Google said that because of the pandemic, these changes will be implemented slowly and that there is no need for web publishers to take immediate action.

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15 states broke single-day coronavirus records this week

Data: Compiled from state health departments by Axios; Map: Danielle Alberti/Axios

At least 15 states broke their single-day novel coronavirus infection records this week, according to state health department data reviewed by Axios.

The big picture: The number of coronavirus cases increased in the vast majority of states over the last week, and decreased in only two states plus the District of Columbia, Axios' Andrew Withershoop and Caitlin Owens report.

Updated 15 hours ago - Politics & Policy

Coronavirus dashboard

Illustration: Aïda Amer/Axios

  1. Global: Total confirmed cases as of 3 p.m. ET: 11,143,945 — Total deaths: 527,681 — Total recoveries — 6,004,593Map.
  2. U.S.: Total confirmed cases as of 3 p.m. ET: 2,818,588 — Total deaths: 129,584 — Total recoveries: 883,561 — Total tested: 34,213,497Map.
  3. States: Photos of America's pandemic July 4 ICU beds in Arizona's hot spot reach near capacity.
  4. Public health: U.S. coronavirus infections hit record highs for 3 straight days.
  5. Politics: Trump extends PPP application deadlineKimberly Guilfoyle tests positive.
  6. World: Mexican leaders call for tighter border control as infections rise in U.S.
  7. Sports: 31 MLB players test positive as workouts resume.
  8. 1 📽 thing: Drive-in movie theaters are making a comeback.
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In photos: America celebrates July 4 during global pandemic

Photo: Francine Orr/Los Angeles Times/Getty Images

The U.S. has already celebrated Easter, graduations and so much more during the coronavirus pandemic, and now it can add July 4 to the list.

The state of play: Axios' Stef Kight writes public parades and fireworks displays around much of the country are being canceled to prevent mass gatherings where the virus could spread. Hot-dog contests and concerts will play to empty stands and virtual audiences — all while American pride treads an all-time low.