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Google launches $300 million effort to help news publishers

Photo credit should read LOIC VENANCE/AFP/Getty Images

Google is launching the Google News Initiative (GNI), in an effort to help journalism thrive in the digital age. The tech giant says it’s committing more than $300 million over the next three years toward building products that address the news industry’s biggest needs, like driving building sustainable business models and elevating quality journalism.

Why it matters: Publishers have struggled to navigate distribution and content partnerships with Google, Facebook and other open platforms because the economic dynamics of those relationships often didn’t fall in favor of those who own the content. As a result, these companies suffered reputational damage for not being perceived as caring enough about fake news, misinformation and the survival of real journalism.