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S&P 500 executives are dropping blockchain buzzwords less on earnings calls and during presentations to analysts and investors. Analysts are also asking about it less.

Expand chart
Data: Analysis of FactSet corrected transcripts; Chart: Andrew Witherspoon/Axios

Why it matters: The hype was just that. The odds of a company turning blockchain “headlines into reality” are slim, as Forrester Research predicts.

The prospect of incorporating blockchain technology or cryptocurrency into businesses excited investors and drove up share prices temporarily — just look at Kodak, beverage company Long Blockchain, or Hooters franchisee Chanticleer Holdings — so it's no wonder executives wanted shareholders to know that they too might get in on the new technologies.

  • At the peak earlier this year, “blockchain” was mentioned 173 times, according to an analysis of company transcripts by Axios. The number has since fallen as much as 80%.
  • Bitcoin was never as popular. Dropping that word or “cryptocurrency” was most common in the first quarter of this year — with a mere 68 mentions.

Bitcoin can’t exist without blockchain, but one is clearly less controversial than the other. If you buy the way IBM sells it, the benefits of blockchain in business include "reduced time," "decreased costs" and "alleviated risk."

  • Cryptocurrency, meanwhile, has loud critics plus a reputation for volatile trading.

Two corporate examples:

  1. IBM, which is responsible for over 70 mentions of "blockchain" in the first quarter of 2017, is throwing a lot of cash at the technology, with a 1,500 blockchain-specific staff. It even recruited Walmart.
  2. Then there's technology consulting company DXC Technology. Executives there dropped "blockchain" five times during a May earnings call, without offering any concrete plans of investment. The company hasn't mentioned it in the two earnings calls it has held since then, and did not respond to a request for comment.

Yes, but: That doesn't mean in all cases companies' that bought into the blockchain or bitcoin hype haven't followed through on their announcements.

Go deeper

Updated 3 hours ago - Politics & Policy

Giuliani associate Lev Parnas convicted of campaign finance crimes

Lev Parnas, a former associate of then-President Donald Trump’s personal lawyer Rudy Giuliani. Photo: Stefani Reynolds/Bloomberg via Getty Images

Florida businessman Lev Parnas was convicted Friday on charges of conspiracy to make foreign contributions to political campaigns, according to multiple outlets.

Why it matters: Prosecutors said Parnas, then an associate of former President Donald Trump's personal lawyer Rudy Giuliani, funneled over $150,000 from a Russian businessman into U.S. campaigns as part of an effort to land licenses in the U.S.'s legal cannabis industry.

Supreme Court agrees to hear challenges to Texas abortion law

Photo: Saul Loeb/AFP via Getty Images

The Supreme Court on Friday agreed to hear two cases challenging Texas' abortion law, which bans the procedure as soon as six weeks into pregnancy, but left the law in place in the meantime.

Why it matters: The court is moving extraordinarily fast on the Texas cases, compressing into just a few days a process that normally takes months. And that schedule means the court will take up Texas' ban a month before it hears another major abortion case — a challenge to Mississippi's own 2018 ban on abortions after 15 weeks.

Officials warn 5 key tech sectors will determine whether China overtakes U.S.

Illustration: Aïda Amer/Axios

U.S. intelligence officials responsible for protecting advanced technologies have narrowed their focus to five key sectors: artificial intelligence, quantum computing, biotechnology, semiconductors and autonomous systems.

Why it matters: China and Russia are employing a variety of legal and illegal methods to undermine and overtake U.S. dominance in these critical industries, officials warned in a new paper. Their success will determine "whether America remains the world’s leading superpower or is eclipsed by strategic competitors."